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All eyes on Bianchi


We would argue that there isn't a single heart in the cycling community that doesn't beat faster at the sight of this colour: Bianchi's turquoise-blue "Celeste" has become an icon of Italian and international cycling passion. For over 130 years, the manufacturer has been shaping bicycle culture with the always right pinch of "Italianità". We take you on a little journey into the past, when in today‘s blog post we lay all eyes on Bianchi.

Edoardo Bianchi was just 20 years old when he opened his own workshop in Milan in 1885. In the beginning, there were only a few bicycles stacked up next to hardware of all kinds, but by 1899 at the latest, Edoardo's "Officina Mechanica" was completely dedicated to cycling and a Bianchi bicycle won the Grand Prix de Paris in the same year. Ten years later, Bianchi had 400 employees and was the official bicycle manufacturer of the Italian royal family.

Today, this first Grand Prix win is followed by countless race winners in the turquoise Bianchi jersey: Mario Cipollini, Jan Ullrich, Julien Absalon, Lars Boom. The legendary Fausto Coppi wins the Giro d'Italia in 1947, the Tour de France in 1949 and becomes an Italian national hero. 49 years later, Marco Pantani takes home the trophy of the Giro and the Tour de France in one run - on his Celeste aluminium bike.

Bianchi is Celeste, Celeste is Bianchi. Some say the turquoise hue was meant to capture the Milanese sky above the Bianchi factory, but there are many legends surrounding the colour. One of them says that Edoardo gave the Italian queen Regina Margherita cycling lessons and built her a bike that was supposed to capture the colour of her highness' bright blue eyes. She was so thrilled by it that she allowed him to use the Italian royal coat of arms in the Bianchi logo as a thank you. Some think this story is too romantic, and that the colour may simply have been one of the few available on a paint market where black in particular was in great demand. Where exactly the colour comes from remains an open question, but it is certain that hardly any brand element is a more concentrated symbol of tradition, quality and magic than Bianchi's radiant turquoise.

Not only has Bianchi enriched the bicycle world aesthetically, the brand is also at the forefront of innovation.

During the First World War, the Italian mechanics devoted themselves to the military and in the process invented the first full-suspension bicycle: in 1915, the mountain bike was born. It weighed 35 kg, but it was there. And even if you wouldn't guess it, Bianchi still produces high-quality mountain bikes today, like the Methanol CV FS, which is a multiple MTB race winner and a premium cross-country full. It is equipped with Bianchi's groundbreaking CV technology.

This special carbon composite is an innovation product from the Bianchi laboratory in Treviglio. In the "Countervail" process, layers of viscoelastic resin are embedded between the carbon fibres to produce high-quality carbon frames. This way, the frame absorbs up to 80% of all vibrations during the ride, which promises more control and saves muscle energy.

It is not for nothing that the Bianchi Lab is a true innovation hub in the cycling world. Every bike is assembled there by a single person, 3D design is used and even though the frames themselves are made in Taiwan, they are tested in Treviglio in every riding situation.

In 1986, aero bikes for Bianchi's C4 series were fine-tuned there, even before anyone other than Formula 1 developers were ever able to tinker in wind tunnels. In 1996, one of the first racing bikes with disc brakes was built for the Russian racer Evgeni Berzin. This was followed by a titanium racing bike for Magnus Backstedt, a time trial bike for Pantani, the "Pirate", another for Mario Cipollini's last Grand Tour... the list could go on and on.

And today? Bianchi offers the highest quality road bikes, gravel and mountain bikes, and even e-bikes are in the range. Some of the modern icons are the aforementioned Methanol CV FS and also the Bianchi Oltre road bikes are indispensable in major competitions. The Italians also do not disappoint inexperienced cyclists; the C-Sport or Spillo bikes are designed for everyday urban use and are convincing here as well. Whether triathlon, endurance, cyclocross, with or without motor, for forest or asphalt - Bianchi plays in the top league.

Edoardo wanted to build bikes that win in his Reparto Corse. 138 years later, he should be immensely proud.

If you're looking for your new Bianchi bike right now, take a look at the buycycle shop, we have plenty on offer. If you have any questions, you can always contact our team and we will be happy to help you. Until then, we wish you as always: Happy browsing, happy cycling (whether on a Bianchi bike or not)!

Still looking for more Bianchi intel? Check out our detailed post on the Bianchi Outlet!


Tips for the Bianchi Outlet

Only a few bicycle manufacturers have managed to create what Bianchi has: a trademark that conveys an attitude to life. Anyone who sees turquoise racing bikes pass by immediately thinks of Bianchi - and of endless serpentines in the Italian sun. "Celeste" is the name of the colour that adorns the bicycle frames and cycling jerseys of Bianchi Milano. The success story began in 1885, when Edoardo Bianchi opened his first factory in Milan. Ten years later, his bicycles moved into professional sport. To this day, it is impossible to imagine cycling without Bianchi. The manufacturer with tradition convinces its customers not only with the memorable look. The frames combine stiffness and lightness, resulting in high performance. Bianchi also offers more than just road bikes. In addition to bike types such as triathlon or cyclocross bikes, gravel bikes or mountain bikes are also produced. Each type is also available with a motor as an e-bike or e-road bike. High-quality products are offered in all price ranges. But especially with high-priced models, it is worth looking for discounted or used alternatives instead of buying a new model. Bikes from the outlet also make sense for the sake of the environment. Whether it's a used bike, a discontinued model or a former showroom item, these bikes have already been produced and shipped. Every time you buy a new bike, you use up a lot of resources, even though there are plenty of used bikes on the market. Here you can find out how to buy a Bianchi bike at a reduced price and in an environmentally friendly way.

What is the difference between Bianchi Outlets and the normal Bianchi Store?

Bianchi bicycles are sold in Germany through dealers who have included the brand in the range of their bicycle shop. There is a store locator on the Bianchi website that you can use to find Bianchi dealers near you. There is also a Bianchi website that offers discounted accessories and clothing - but currently no bicycles. There is currently no Bianchi Factory Outlet open in Germany where discounted bikes can be viewed on site. In Italy, near Bergamo, there is a Factory Outlet. From Bianchi dealers you can find occasional offers for discounted bikes online. They advertise that they have an online Bianchi outlet. Here it is worth paying close attention to the prices. It is not always the case that models are really offered at a lower price compared to buying a new bike.

What kind of bikes are on offer in the outlet?

In outlets - whether online or on site - bicycles are offered at reduced prices for various reasons. On the one hand, second-hand bicycles are sold. These can have visual defects and signs of use. On the other hand, outlets are intended to sell stock. Especially models from the last season, discontinued models that are no longer produced or former exhibition models for test rides take up space for the new releases of the next season. Remaining stocks of bicycles that are only available in a few sizes or custom-made models are also often offered as bargains to make room for new releases.

How good is the availability?

In contrast to other bicycle manufacturers, Bianchi's outlet offer is meagre. There is no factory outlet in Germany itself. Even via the official Bianchi website, no discounted bikes can be purchased. The only option is to search online for bargains through Bianchi dealers.

What bike models are available?

Bianchi offers different bike models that are designed to meet specific needs. From the classic Bianchi Reparto Corse to the innovative Bianchi Specialissima, the manufacturer shines with its technology - from the handlebar tape on the handlebar to the shifting group. In the following, we will introduce you to some of the bikes from the Italian cult brand.

Bianchi Aria: The aero road bike is designed for speed. For this purpose, it is equipped with various racing groupsets such as the Campagnolo Chorus or the Shimano Ultegra 11sp. The road bike with carbon elements is suitable for triathlon as well as for mountain stages.

Bianchi Impulso: Frames from the Impulso series are made of aluminium. The frame geometry is rather comfortable for a sports bike and is therefore suitable for ambitious beginners and long-distance riders. The Impulso series includes gravel bikes, tourers, e-bikes, road bikes and all-road models and is in the mid-price segment. The Bianchi Impulso Allroad is a gravel bike equipped with the Shimano GRX 600 or GRX 810 groupset. The GRX line is specially designed for gravel bikes by Shimano.

Bianchi Infinito CV Disc: This model is one of Bianchi's most popular road bikes. It offers comfort by absorbing vibration and the upright riding position, which is favoured by the frame geometry. This makes it suitable for long-distance enthusiasts and people who sometimes roll over cobblestones.

Bianchi Oltre XR4: The frame of the Oltre XR4 is designed for aerodynamics. Due to the geometry and the low weight of the carbon frame, it is ideal for racing. The road bike is popular in professional sports. The Shimano Ultegra Di2 is installed on the model as a road bike group. The price of the Bianchi Oltre XR4 is in the medium to high price range.

Bianchi Specialissima: Bikes from the Specialissima collection are light and aerodynamic thanks to their carbon frames. The road bike is ideal for climbing the mountains over serpentines and for fast downhill rides. It was developed for World Tour professionals. Various road bike groupsets such as the Shimano Ultegra Di2 or the Sram RED eTap AXS have been installed in the Specialissima collection. The racing bike is in the upper price segment.

Bianchi Via Nirone: The Via Nirone is suitable for racing bike beginners. Its aluminium frame and comfortable riding position are ideal for gaining your first experience on a road bike.

Are there alternatives to the Outlet?

If you are looking for your future bike at the best price, there are other options than the outlet. Various online marketplaces offer used bikes for sale at a discount. The buycycle team wants to offer an alternative to bike outlets. With a focus on high-quality second-hand bikes, we offer a variety of top models. We do not limit ourselves to certain types of bikes. Take a look at our website and take a look at the selection of bikes from road bikes to MTBs, from e-bikes to trekking bikes. Among them are a lot of different models from Bianchi. You can order your dream bike conveniently from us and don't have to search for a suitable dealer on the Bianchi website. You don't need to have any doubts about quality or a secure purchase process. After all, you have a legitimate interest in a flawless bike. People mainly sell their bikes because they no longer have any use for them. As a result, second-hand bikes are hardly inferior to new models. You have the option of returning the bike if you had a different idea of your dream bike. We also offer various payment methods such as PayPal, Klarna, credit card, instant bank transfer or hire purchase. The buycycle team is there to help you choose the right bike model or answer any questions you may have about the purchase process. Feel free to browse through the Bianchi shop at buycycle and find discounted top models.



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